Patients and their family members are the major source of most hospital philanthropy. Indeed, hospitals have a unique relationship with this constituency, as they have a special duty and responsibility to them. That relationship can be based on deep life-altering experiences or simple routine encounters.
We spend a lot of time working with clients on building high performance fundraising programs. Typically, when clients approach us, they have a specific project or task in mind: conducting a campaign feasibility study and plan; strategic planning for the fundraising program; vetting staffing and development plans; building the annual fund; or developing their boards, to name a few.