Refocusing Your Philanthropic Lens

The recent release of the Giving USA 2014 Report [1] underscores the continued generosity of Americans and our commitment to the noble work of countless nonprofit organizations.  As giving edges up towards being on par with pre-great recession contributions, one fact remains unchanged: support from individuals is where the real action is, whether personal gifts, gifts through family foundations or through bequests. 

From Personalized Medicine to Personalized Giving: Building a Health Sciences Needs List that Inspires

Most likely, if you are reading this piece you appreciate the importance of creating a compelling case for support that is consistent with your institution’s strategic priorities. That means digging into the elements that go into bringing your institution’s strategic plan from a document on the shelf to action and eventually reality.