VPG is dedicated to providing the full range of communications services required to support a high-performing development program. In today’s highly competitive philanthropic marketplace, each institution must discern and uniquely portray its distinctive mission, services and impact on its community and society.
Development communications is a unique brand of communications. The way your story is told will make all the difference in effectively delivering high-impact appeals, proposals and cases that are tailored to your donors’ and stakeholders’ interests.
- We believe in pieces that authentically tell your story -- stories that are yours and yours alone.
- We help organizations define their most compelling and strategically driven philanthropic priorities.
- We identify the stories and case for support that are distinctive and compelling, and will resonate with your constituents.
- Then, we guide organizations in bringing their institutions to life and into the hearts and minds of their constituents to create action
Our development communications services include:
- Developing integrated fundraising communications plans for external and internal audiences
- Creating campaign collaterals, including tailored case statements, campaign brands, videos and other collateral materials
- Integrating development, marketing and media relations tactics to enhance philanthropic impact
- Major Gift proposal development
I have been involved with quite a few campaigns and thought I knew what to expect. Susan and the team from Vision Philanthropy Group were fantastic at helping us “cast the vision” of what we were trying to accomplish through our campaign. Their expertise in crafting our case statement and campaign video, as well as providing our committee with the training and guidance to help us achieve our goals has been awesome. Our campaign is a success and it has actually been fun!
- Jim Lackey, Chairman and CEO, Complete Holdings Group and Close to Home Campaign Chair